"Conference venue: Indian Institute of Management Lucknow, Noida Campus"

Professor Huang Guoxiang

Professor Huang Guoxiang is currently the Director of International Programs MBA Office from the Antai School of Management at Shanghai Jiao Tong University. As well, he is the Director of the University Of British Columbia International Masters Of Administration Program from Canada. Professor Huang graduated from the University of International Business and Economics in Beijing. He studied Masters Courses at Shanghai Jiao Tong University He worked for the Ministry of International Trade and Economics in the Peoples Republic of China. Professor Huang was senior visiting professor at the University of British Columbia, Sauder School of Business in Vancouver, Canada. He has been published in numerous leading business magazines such as: International Trade Journal in Beijing, International Business Research in Shanghai, and Shanghai Management and Science. He has worked on several projects with the local district government and with the Shanghai Foreign Trade and Economic Cooperation Committee. Some examples of his projects include: The strategy of exporting software from Shanghai, the positioning of Bao Shao District in
the Steel Industry, and a joint project with SDSU in the United States of America on the. Consumer behavior of Chinese children under the age of 12.