Professor Edgard Barki is a professor of marketing at Fundaçao Getulio Vargas, a São Paulo University. Has a master’s and doctorate in business administration from FGV- School of Business Administration of São Paulo and has researched base of the pyramid issues since 2004. He has published numerous articles in Brazil and abroad on the subject. He also coordinates the Base of the Pyramid of GVcev (Center of Excellence in Retail FGV-EAESP), which is part of the BoP Lab Network, a network of organizations developed created by Stuart Hart. He is Author of several articles in the areas of BOP and retail.
He was co-organiser of the book Varejo Para Baixa Renda (Retail for Low Income) and his areas of interest are: the base of the pyramid, emerging markets, retail and marketing. He is the Editor of Nextbillion Brasil. Website specialized in Social Businesses.
